Digital
Marketing.
Clients
Army National Guard
DDB Chicago
Year
2025
Services
Digital Marketing
Industry
Marketing
The Challenge.
The Army National Guard needed campaign creative that could work across a constantly expanding digital landscape. The challenge was not simply creating great-looking ads, but producing a high volume of branded content that could be adapted across placements, formats, audiences, regions, and platforms while staying consistent with the larger campaign.
Working alongside DDB Chicago, Flip Art Media needed to move quickly, stay flexible, and turn existing campaign assets into an extensive library of digital creative built for real-world media needs.
- Creative
- Digital Marketing
- Web
- Post Production
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Uncommon is Calling.A cinematic brand spot bringing the Army National Guard’s “Uncommon is Calling” campaign to life by showcasing the purpose, challenge, and opportunity of choosing an uncommon path.
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Built for Awareness.Bold, branded display creative designed to capture attention quickly and extend the Army National Guard campaign across high-traffic digital placements.
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Built for Every Screen.Flexible display creative adapted across multiple sizes and formats so the campaign stayed consistent wherever audiences encountered it.
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Built for Recruitment.Message-driven ads created to turn campaign awareness into interest by highlighting the opportunities, benefits, and purpose of serving in the Guard.
Built to scale without losing the big picture.
We built a production workflow around scale. Instead of treating every banner, social asset, animation, or variation as a separate project, we developed flexible creative systems that made it easier to adapt campaign ideas across sizes, messages, and platforms.
Our team combined design, animation, post-production, and digital production to keep the creative consistent while efficiently handling the volume and technical requirements of a national campaign.
Our Solutions.
Campaign Creative at Scale.
We transformed Army National Guard campaign assets into more than 120 digital display ads, along with animated and social content designed for a wide range of placements and audiences.
Every execution was built to feel like part of the same campaign while still being optimized for its specific format, dimensions, messaging, and delivery requirements.
One Idea.
Countless Executions.
Digital campaigns rarely live in just one size or one channel. We created a flexible workflow for adapting creative across display, social, motion, regional messaging, and multiple aspect ratios without losing the core idea behind the campaign.
Everything a digital campaign needs.
01. Creative
Display ads, social content, motion graphics, and branded campaign assets designed to grab attention and stay consistent across every digital touchpoint.
02. Versioning
We turn one strong creative concept into the many sizes, formats, messages, and variations required to keep modern campaigns moving.
03. Post Flow
Editing, animation, visual effects, graphics, and finishing give campaigns the polish and flexibility they need to perform across platforms.
The Results.
One Message
Many Missions.
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Big Campaign Energy.Our post work amplified their mission, ensuring their message reached and resonated with the right audience.
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Everywhere It Needs to Be.The perfect fit for every screen.