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Production.
From concept development to final delivery, our team handles every aspect of production, including scripting, casting, location scouting, directing, and post-production.
Production
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VFX & Post.
From visual effects to final polish, we enhance every project with compositing, motion graphics, color grading, sound design, editing, and finishing.
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Animation.
From storyboards to final animation, we create engaging 2D, 3D, and motion graphics that simplify complex ideas and bring brands to life.
2D / 3D
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Digital Marketing.
From strategy to execution, we create digital campaigns, social media content, display advertising, and branded assets designed to engage audiences and drive results.
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AI Powered Video.

From concept development to final delivery, our team handles every aspect of production.

Senior
Living.

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Stories that connect communities and families.
Clients
Cedarhurst Senior Living
HumanGood
WesleyLife
Year
2026
Services
Production
Digital Marketing
Industry
Senior Living

The Challenge.

( Project Focus )

Senior living communities have an incredibly personal story to tell, but capturing that story comes with unique challenges.

Our partners needed a steady stream of authentic, high-quality content that could showcase their communities, residents, team members, amenities, and lifestyle without disrupting day-to-day operations. At the same time, that content needed to work across websites, social media, digital advertising, and the sales journey.

  • Video Production
  • Digital Marketing
  • AI
  • Positioning Strategy
  • Post Production
  • Testimonials
  • Demystifying Dining.
    A behind-the-scenes look at Cedarhurst’s dining experience, showcasing the quality, variety, and care behind every meal.
  • Life Goes On.
    A reassuring message created during the pandemic to help HumanGood keep residents, families, and communities informed and connected.
  • Living Well at Home.
    An AI-animated video showing how WesleyLife brings trusted services, support, and connection directly into the home.
  • Careers That Make a Difference
    A recruitment video showcasing the culture, purpose, and opportunities that make Cedarhurst a rewarding place to build a career.

Flip Art Media understands senior living and creates thoughtful, engaging content that connects communities with residents and families across every stage of their journey.

( Our Approach )

We developed a content strategy built around getting more value from every production. Rather than creating one-off videos, we looked for opportunities to capture multiple stories, perspectives, and marketing assets at once.

By combining thoughtful pre-production with live-action production, photography, post-production, animation, and AI-powered content, we created a flexible system designed to keep communities supplied with fresh content throughout the year.

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Our Solutions.

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Authentic Stories, Thoughtfully Produced.

We brought production directly into senior living communities to capture authentic stories, testimonials, tours, lifestyle footage, and photography with small, efficient crews designed to minimize disruption and keep residents comfortable.

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Everything you need to create powerful website.

By using quantifiable analytics to support ideas and constantly evolving and adapting to the ever-changing digital environment, we endeavour to stay one step ahead of the game. Empowering solutions for a connected world.

Everything your community needs in one creative agency.

01. Creative

Video production, photography, animation, AI and branded content come together to create polished, engaging visuals that tell your story, strengthen your brand, and connect with the audiences that matter most.

02. Digital

From blogs and social media to digital campaigns, we create strategic content that keeps your brand active, relevant, and connected with your audience.

03. Marketing

Flip Art Media is a HubSpot Solutions Provider, helping businesses connect strategy, content, web, and digital marketing with the tools they need to attract, engage, and grow.

The Results.

( Cedarhurst Senior Living* )
Our partnership with Cedarhurst Senior Living delivered measurable results through authentic, story-driven video content. By showcasing the people and experiences that make each community unique, we increased engagement, generated qualified leads, and helped drive new resident move-ins.
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Requests for Information
Video from Flip Art Media drove an additional 590+ requests for follow up from prospective residents.
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Increased YOY Engagement
Stronger content helped keep audiences more engaged with the brand compared with the previous year.
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Move Ins
Video played a direct role in the decision journey, with 210 move-ins occurring after a video engagement.
* Metrics provided by SmartBug Media, June 2024
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Great People
Great Stories.

( Portfolio )
We’ve made a lot of videos for senior living communities over the years. Here are a few stories we especially loved bringing to life.
  • Home Without Hassle.
    Meet Dorothy, a HumanGood resident who traded the stress of maintaining her home for a vibrant community, new experiences, and a life she’s thrilled to call her own.
  • Dad's Day.
    A warm Father’s Day video celebrating the dads, grandfathers, and father figures who make Cedarhurst communities feel like home.